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KajabiWebStrategy

Shan Fisher Education

From a maxed-out WordPress site to a six-figure education platform

Shan's photography education business had outgrown WordPress. Courses were scattered across platforms, automations didn't exist, and every launch was a manual scramble. I migrated everything to Kajabi: courses, offers, and email sequences. The business has since done six figures in gross revenue on the platform.

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Scope

Platform migration (WordPress to Kajabi)

Course library setup and content migration

Offer and checkout flow design

Email automation and onboarding sequences

Ongoing maintenance and new course launches

Tech Stack

KajabiWordPressManyChatHTMLCSSJavaScript

The Challenge

Shan Fisher Education is a photography business that had outgrown its WordPress setup. Courses were hard to manage, there was no automation in place, and scaling meant hitting a wall with every new launch. They needed a platform that could handle course delivery, payments, and marketing in one place.

The Approach

01

Audited the existing WordPress site and mapped every course, asset, and student record for migration.

02

Migrated the full course library to Kajabi, including videos, resources, and student access.

03

Built offers, landing pages, and checkout flows designed to convert.

04

Set up the automation: email sequences, onboarding flows, and post-purchase nurture campaigns.

05

Stayed on for ongoing maintenance and new course builds as the business grew.

Key Features

Full course library with video hosting and resource downloads

Optimized offers with landing pages and checkout flows

Automated email sequences for onboarding, nurture, and post-purchase

Student access management and progress tracking

The Results

$0+

Net Revenue

0+

Contacts

0

Subs / Month

$0

MRR

Complete migration from WordPress to Kajabi with zero downtime.

All courses, offers, and student data moved onto one platform.

Automated email sequences replaced hours of manual follow-up.

Six figures in gross revenue on the platform, with a foundation that launches new courses without a rebuild.

An ongoing partnership, with new courses and offers added without outside help.

This project pulled in

WebStrategy

Research, software, and design, handled by one person from scope to ship.

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